Travel and Leisure The airside challenge: what brands and retailers need to know about operating beyond customs and security By Blackjack Promotions // Tue 17th October 2017 The space beyond airport customs and security checks is a foreign land for many brands and retailers, says Fiona Tindall, Head of Domestic Retail, Blackjack Promotions For the world’s airports, retail… Read Article & Comments
Experiential Marketing, Retail Media, Retail, Travel and Leisure Why Destination Targeting matters for brands in Travel Retail By Blackjack Promotions // Wed 23rd August 2017 Retailers and brand operating in the travel retail space need to understand how the airport audience changes as time progresses and tailor their product offering and marketing accordingly, says Fiona… Read Article & Comments