Gain Customer acquisition through the power of Voice technology!

Gain Customer acquisition through the power of Voice technology!
Provided by Send Me A Sample
Incentivise new customers via in-home product trial, triggered by voice. Convert to purchase & loyalty via rich opt-in data.
Gain Customer acquisition through the power of Voice technology!

Tell us about the Opportunity / What is it?

At Send Me a Sample, we work with brands to acquire new customers via voice. In a nutshell, we incentivise new customers via free, at-home product trial. Then we deliver rich opt-in data, enabling a brand to drive purchase conversion and build brand loyalty.

What is the Marketing Objective?

- Acquire new customers to your brand - Deliver quality, efficient and inexpensive product trial in-home - Collect high quality customer lead data to feed into your CRM programme - Gain consumer insights to your brand

How does it work?

1. Activate any existing brand advertising asset with the Send Me a Sample call to action. 2. Consumers request a sample via voice (Amazon Alexa or Google Assistant) 3. Nationwide in-home product trial is delivered (by post) 4. Drive purchase conversion through post-campaign comms (using opt-in data) 5. Build ongoing customer loyalty through CRM (using opt-in data)

Who's used it in the past?

Coa Cola Ferrero KIND CLIF Bar Diageo Bacardi Unilever Estee Lauder King of Shaves Benefit John Frieda Clarins This Works

Features / Benefits

- Innovative & award winning voice marketing tool - Voice-based product trial platform - Personalise the voice script to your brand - Activate your existing advertising, linking 'awareness activity' and 'trial activity' - Multi award winning media channel

Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for detailsWe can reach all audience types.
16 - 24
25 - 34
35 - 44
45 - 54
Both
All
DIRECT MARKETING / POSTAL
MOBILE
RETAIL MEDIA
UNUSUAL
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONALAll YearDRIVE TRIALBRAND STRATEGY
PRODUCT PLACEMENT
SALES PROMOTION
SAMPLING
      

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